
case study
With the various elements that are necessary for a company to market themselves, it is sometimes hard to know exactly where to start. Whether you are starting up a business or if you need a fresh approach to reaching your target audience, there are various elements of a marketing campaign that you could use.
Below is an example of an organization that needed to start over with their marketing. We started by gathering information about them and then created a logo based on who they are. We then translated this brand to the other corporate branding items such as business cards and letterhead. Then we spread out to some environmental displays and other printed materials. Finally, the culmination of our work was giving them an online presence that would exponentially get the word out about their organization while allowing them to have a dynamic and market-appropriate online marketing tool.
the brand |
branding continued |
branding continued |
translating the brand within marketing material |
online presence |
dynamic and easily updateable |
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