AD Campaign

Here is an example of consistency through an AD campaign. While keeping a similar style and messaging, this ad is mainly an "image AD" to introduce the audience to Fantis Group, a new Real Estate company. Even though this is a new brand, with the images and layout, this AD was made to create a sophisticated, established look for Fantis Group. Thus, we are implementing two key elements of a brand within these ADs, consistency and credibility.